Tickets.com, Inc. and the New York Mets today announced a long-term ticketing agreement anchored by ProVenue®, the industry’s most advanced ticketing technology.
This infrastructure enables third parties to seamlessly integrate with ProVenue to offer features, applications, and data management programs using Application Programming Interfaces (APIs). The platform approach gives the Mets the ability to determine which partners belong in their technological ecosystem to best support their season operations and initiatives including dynamic pricing, stored value, digital ticketing, loyalty and CRM programs.
“We had an opportunity to identify the best technology offering that would support our immediate and future business objectives,” said Dave Howard, Executive Vice President, Business Operations, New York Mets. “After an exhaustive search, we determined that partnering with Tickets.com addresses our core ticketing needs and gives us flexibility to grow our business in innovative ways.”
Tickets.com also supports a host of complementary services that accommodates the varying purchase behaviors of sports fans. The Mets will utilize the ProVenueMobile™ m-commerce service to enable fans on the go to search, select, and purchase tickets in a highly-optimized experience on any Smartphone or tablet. When combined with the Tickets@Phone® delivery method, secure bar-coded tickets are delivered instantly via text message.
Upon launch, the Mets will become the first professional sports team in New York City and the surrounding metropolitan area on the ProVenue platform. The Mets also will be the seventh MLB Club to use the technology.
Access the complete release.
Wednesday, October 5, 2011
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