What a Girl Wants: More Mobile Shopping

Mashable.com
by Jolie O'Dell

Mobile shopping company miBuys conducted a survey of 1,600 women on mobile phones and discovered that the majority is indeed interested in mobile commerce.

94% responded that they use their phones to browse the mobile Web, sometimes even if at home or nearby a computer, and 70% expect their mobile Internet usage to increase in the future.

Most of these engaged mobile users acknowledged that they sometimes splurge on items and would be open to learning about discounts, deals, and even promotions on their phones.

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