Monday, April 19, 2010

comScore Reports February 2010 U.S. Mobile Subscriber Market Share

Use of Social Media via Mobile Device Continues to Post Strong Gains

comScore shared key trends in the U.S. mobile phone industry during the three month period between November 2009 and February 2010. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone platforms in the U.S. according to their share of usage by current mobile subscribers age 13 and older, and reviewed the most popular activities and content accessed via the subscriber’s primary mobile phone.

The February report found Motorola to be the top handset manufacturer overall with 22.3% market share, while RIM led among smartphone platforms with 42.1% market share.

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