Costa Mesa, CA - January 29, 2008 - Tickets.com, a leading provider of integrated ticketing solutions, has entered into a joint venture with China Sports Industry International (CSII) to provide ticketing and ticketing-related services for sports and associated markets in China, both companies announced today.
"The global economy is growing by leaps and bounds, with China leading the way. Entering the Chinese live event ticketing market is a key part of our globalization strategy. We are extremely pleased to be partnering with a company that has extensive experience working with the Chinese government, as well as having a strong background in sports, culture, business, media and finance,” said Larry Witherspoon, CEO, Tickets.com.
A cooperative venture company under the State General Administration of Sports, the governmental agency in charge of sports in China, Beijing-based China Sports Industry International is engaged in a wide range of sports business activities, including negotiating sports sponsorships, managing major sports events, and developing commercial rights of stadiums. CSII also provides international sports public relations services to high-end sports clients. In addition to having strong support from the State General Administration of Sports, CSII has partnerships with international professional sports organizations, entertainment companies, and media agencies.
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Tuesday, January 29, 2008
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