The San Francisco Giants launched an in-game promotion this week using Splash Tix, their stored value ticket program. Splash Tix enables cash value, select merchandise, and other data to be stored on individual tickets, which fans can then redeem at any point of purchase location. The "Ka$h for K's" promo got the crowd in a special section of the ballpark excited when they learned their tickets had been loaded with $5 credit for food and merchandise at the AT&T Park concession stands. For every strikeout the Giants pitchers recorded during the half inning, an extra $5 was added to their tickets. The money was redeemable at all AT&T Park concession stands and Dugout Store.
The Giants are also using the stored value program to help retain season ticket holders in their View Level Reserved section by adding $5 of cash value to each game.
Stored value tickets are the ultimate convenience for fans. No cash or credit card required in order to make purchases within the ballpark. The ticketing technology enables teams to run in-game promotions, offer additional value for group sales tickets, and much more.
Splash Tix utilizes Uptix, an industry leading stored value product offered by Tickets.com in partnership with Givex.
Learn more about stored value tickets at Tickets.com >
