Mediaweek
According to a July Forrester Research study, usage of mobile devices continues to grow. 15% of participants answered that that they now use their cell phones to access the Internet, a 4% increase from the previous year. A demographic focus showed that 18-29 year olds depend on their smartphones for features far beyond "entry level" activities (text messages, e-mail, IM). Compared to an older market, the younger group is much more likely to surf the mobile Internet, accessing social networks or playing music.
Read more >
Showing posts with label mobile case study. Show all posts
Showing posts with label mobile case study. Show all posts
Friday, August 28, 2009
Monday, May 18, 2009
Tickets.com Case Study: Tickets@Phone Mobile Ticket Delivery
Tickets@Phone Ticket Delivery on Mobile Phones
Washington Nationals
In its efforts to provide an exceptional customer experience, the Washington Nationals wanted to enhance fans' ability to purchase and receive tickets, as well as gain faster entry into the ballpark. The team also wanted to take advantage of the latest in ticketing technology. Using Tickets@Phone from Tickets.com, the Nationals became the first organization in the United States to deliver tickets to mobile phones.
Learn more >
Washington Nationals
In its efforts to provide an exceptional customer experience, the Washington Nationals wanted to enhance fans' ability to purchase and receive tickets, as well as gain faster entry into the ballpark. The team also wanted to take advantage of the latest in ticketing technology. Using Tickets@Phone from Tickets.com, the Nationals became the first organization in the United States to deliver tickets to mobile phones.
Learn more >
Subscribe to:
Posts (Atom)
