Brewers Set Single-Day Ticket Sales Record

Brewers Set Single-Day Ticket Sales Record By Moving 104,000 Tickets On Saturday

Sports Business Daily – Monday, March 2, 2009

In Milwaukee, Ben Poston reported the Brewers "set a single-day ticket sales record Saturday, selling 104,000 tickets in the first six hours" that single-game tickets were on sale. The previous record "was 98,000 tickets sold last year during the entire day of the same Arctic Tailgate event, which kicks off the season for ticket buyers." Poston noted more than 1,000 Brewers fans "turned out at Miller Park early Saturday morning and stood in line for hours to score opening-day and single-game tickets." The Brewers already have "sold out of individual-game tickets for six games" (MILWAUKEE JOURNAL SENTINEL, 3/1). Brewers Exec VP/Business Operations Rick Schlesinger: "We had fans here 10 days ago asking to pitch tents, but for their own safety we asked them to wait until Wednesday. We've never had anything like it before" (MLB.com, 2/28).

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