The Tulsa Performing Arts Center, a Tickets.com client, is showcasing email marketing best practices by providing their opt-in subscribers with creative and compelling emails to advertise upcoming shows. An email like the Tulsa Performing Arts Center's, with an unusual and unexpected subject line, will definitely catch attention in an overflowing email Inbox. The content of the email, in its juxtaposition of seemingly unrelated shows, provides humor while offering a valuable benefit -- inviting customers to customize their own ticket packages. View the email campaign >Learn about Campaign Creator, Tickets.com's email marketing tool.
